Ross Stores Completes 2026 Expansion With 51 New Store Openings, Enters Massachusetts

Ross Stores (Nasdaq: ROST) has completed its fiscal 2026 store expansion plan with the opening of 51 new locations across September and October, bringing the total planned additions to 115 new stores for the year and marking the company’s first entry into the Massachusetts market.

The new openings comprise 41 Ross Dress for Less and 10 dd’s DISCOUNTS stores across 17 states, completing the full-year rollout originally targeted for 115 new units, which includes approximately 90 Ross Dress for Less and 25 dd’s DISCOUNTS outlets. Massachusetts represents a fresh market for the retailer as part of this accelerated growth strategy.

These developments follow Ross Stores’ recent fiscal second‑quarter earnings, released on August 20, 2026, which showed a 13% year‑over‑year increase in total sales and a 10% rise in comparable‑store sales, fueled in part by tariff‑related refunds. That strong performance provided momentum and confidence for the retail chain to push ahead with its expansion goals.

As of October 15, 2026, Ross Stores’ stock (ticker: ROST) was trading at $234.83, reflecting a 0.12% daily change. The retail expansion is likely to reinforce investor sentiment around the company’s growth trajectory, complementing its upward stock performance.

Why It Matters

The completion of the 2026 store rollout and entry into Massachusetts signal Ross Stores’ continued commitment to geographic and footprint expansion, deepening its reach in key markets. This expansion complements positive comparable sales growth and strengthens Ross’s position in the off‑price retail sector.

Investors will be watching how these new store openings translate into long‑term sales contributions and whether the momentum in traffic and consumer demand can sustain growth into fiscal 2027.

— Ross Stores press release, October 12, 2026

— Yahoo Finance data as of October 15, 2026