Ameriprise Financial (AMP) to Onboard Huntington Bank Advisors and $28 Billion in Assets in Q4
Fri, September 18, 2026Ameriprise Financial (NYSE: AMP) has confirmed that Huntington Bank’s team of approximately 260 financial advisors, managing around $28 billion in client assets, will transition to its platform in the fourth quarter of 2026. This movement is expected to more than offset asset outflows tied to the Comerica transition, which is concluding in September. The full economic benefit from the Huntington Bank relationship will begin flowing to Ameriprise’s results from Q4 onwards.
The disclosure was made during Ameriprise’s Q2 2026 earnings call on July 23, where management provided an outlook on the evolving advisor network. The company emphasized that while Comerica-related asset outflows will complete in September, the onboarding of Huntington Bank advisors and assets offers strong offsetting inflows. Ameriprise highlighted that the economics of the full Huntington Bank asset base will commence during Q4, underscoring the strategic timing of this partnership to sustain growth momentum. The Huntington group brings scale and complements Ameriprise’s organic advisor productivity and technology investments.
Notably, this development is material because it directly replaces a significant source of asset pressure. The firm is in a transition period as Comerica’s advisory team migrates off the Ameriprise platform, and the simultaneous onboarding of the Huntington Bank advisors represents a timely strategic offset. The confirmation of both the timing (Q4 2026) and scale (~$28 billion in assets; ~260 advisors) provides clarity to investors on asset flow trends heading into year-end.
Ameriprise’s Q2 results also reinforce its strong operating performance, with total client assets rising 15% or $164 billion year-over-year to $1.2 trillion and wrap assets up 19% or $116 billion, driven by organic growth, advisor productivity, and equity market appreciation. The firm reported maintaining a robust balance sheet, with excess capital of $2.1 billion and holding company liquidity of $2.8 billion, enabling continued capital returns and strategic advisor acquisition efforts.
Investors following AMP should watch Q4 reporting for clear impact tracing the Huntington Bank onboarding. Key indicators will include adjusted operating earnings contributions from the new asset stream and whether growth in advice and wealth management offsets earlier transitional drag from Comerica. Monitoring advisor productivity metrics will also be instructive in assessing whether integration yields the efficiency gains Ameriprise plans.
This development comes ahead of the expected completion of Comerica outflows in September and sets the stage for renewed asset inflow momentum for the remainder of 2026.